For over three years, I managed the social media presence for Dumbo Moving, one of New York City’s leading moving companies. From creating engaging graphics and videos to forging impactful partnerships, I developed a dynamic online strategy that elevated the brand’s visibility and engagement. Focused on both attention and conversion, my work bridged creativity and results, positioning Dumbo Moving as a top choice in the competitive moving industry.
The goal was to transform Dumbo Moving’s social media channels into powerful tools for lead generation and brand awareness. This required not only crafting compelling content but also building strategic partnerships with influencers and high-traffic pages to target the right audiences. Driving measurable sales growth in a highly competitive market was a key focus.
Over the course of my work, sales and lead generation from social media increased by over 400%, establishing social channels as a significant driver of growth. Through creative campaigns and strategic partnerships with influencers and high-traffic pages, I successfully generated a steady stream of monthly leads for the company. By focusing on engaging content and targeted outreach, I contributed to Dumbo Moving’s sustained growth and enhanced visibility in the competitive New York market.